
Ferring is a biopharmaceutical group specialized in research, committed to helping people build healthy families and live better. Ferring is a leader in the fields of reproductive medicine and maternal health, as well as specialized areas of gastroenterology and urology.
At medical trade fairs where Ferring participates to present its medical advances, the company would collect feedback from doctors about their treatments and medications through paper forms. However, this method had limitations for Ferring and for the doctors: data processing was logistically complex and analysis could only be shared with doctors later. Ferring therefore wanted to make this experience more interactive and attractive for doctors at these fairs.
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